Founded by an Olympian & a Psychology Educator
In 2011, Olympian Adam Goucher and educator Tim Catalano teamed up to write the bestselling book Running The Edge.
The book’s mix of personal stories, practical running advice, and motivation to push your own potential made it a bestseller — and pretty soon, Tim and Adam found themselves speaking to audiences all over the country to share the transformational power of running.
Less than three years later, they began producing fitness challenges to help even more people find success, motivation, and fulfillment.
These days, you can find Tim and Adam going head-to-head and racking up miles in the Amerithon challenge… or just hanging around the office in search of snacks.