Privacy Policy

Last updated May 23rd, 2018

Your privacy is critically important to us. We at Maven Publishing LLC DBA Run The Edge. (“Run The Edge”)

  • We don’t ask you for personal information unless we truly need it.
  • We don’t share your personal information with anyone except to comply with the law, develop our products and services, or protect our rights.
  • We treat your personal information with the highest regard to privacy and security.

Run The Edge respects your right to privacy and shares your concern about the security of any data you may submit to Run The Edge via Run The Edge’s websites and related services (the “Site”) The following statement (the “Privacy Policy”) discloses the guidelines Run The Edge has established for protecting the information you provide to Run The Edge during your visit to the Site.

Run The Edge never ever sells, shares, or otherwise distributes any of our customers’ data. We also DO NOT collect, store, or have access to sensitive data such as payment details and banking information. We use secure third party platforms (Shopify and Ticket Socket) for our e-commerce items and for event registrations.  

We have thoroughly vetted our 3rd party providers and their ability to be compliant with the highest standards of security and transparency and ability to respond to requests to correct, amend or delete personal data.

Run The Edge does keep email addresses, shipping addresses, first and last names, and of course the miles you log with us in our fitness challenges. This information is stored in our email tool Hubspot and our online tracker database which we use to send out important updates, information about new products and events, motivational messages, and marketing emails for our various initiatives. Your miles and challenge related data is stored and backed-up on our web servers using Digital Ocean.

The Site is owned, operated, and maintained by:

Maven Publishing LLC

4735 E. Walnut St. Suite A

Boulder, CO 80301



What information about me does Run The Edge collect and how is it used?

Run The Edge only collects personal information about you if you voluntarily choose to share it with Run The Edge. Run The Edge does not share, rent or sell information concerning Run The Edge’s members or other users of its website to third parties in ways other than disclosed in this privacy statement.

To use the core functionality of the Site, you must agree to our Terms and Conditions. During registration you will be required to provide personal information such as your name and email address. Run The Edge does not knowingly collect information from children under 13 years old.

There are several other opportunities on the Site for you to share personal information about yourself with Run The Edge. This may include information about you such as your equipment and activities, your name, and your zip code and e-mail address. Run The Edge will also collect your credit card or other payment information if you choose to register for one of our challenges. If you choose to share any personal information with Run The Edge, Run The Edge may store it and use it for internal research and other Run The Edge marketing purposes, including e-mailing you with special promotions and other programs of interest. If the information is sent as part of a website evaluation, Run The Edge may also use the information to contact you about your comments. If you opt-in for the Run The Edge newsletter, Run The Edge will use your email address to send you newsletters with updates and news about Run The Edge. You may remove your name from our email list at any time. Run The Edge does not share, rent or sell your information to another company in ways other than disclosed in this privacy statement.

When you visit the Site, a cookie will be stored on your computer. Generally, cookies work by assigning to your computer a unique number that has no meaning outside of Run The Edge. Run The Edge’s cookies do not contain any personally identifying information; Run The Edge uses them to provide features such as personalization, to save your member ID and to keep track of your shopping cart. Run The Edge may also use cookies to assist it in delivering content specific to your interests. Most Web browsers automatically accept cookies, but you can usually change your browser to prevent that. Not accepting cookies may make certain features of the Site unavailable to you. Run The Edge may use your IP address to identify you, to administer the Site and to assist in diagnosing problems with Run The Edge’s server.

Like most standard Web site servers the Site uses log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the Site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information. In addition, Run The Edge uses Google Analytics as a method of tracking site statistics and user behavior on the Site.

You may decide to send Run The Edge personally identifying information in an e-mail message which might contain information or inquiries about Run The Edge’s products or services. Run The Edge will use this information to identify you as a Run The Edge member and to respond to the electronic mail. Run The Edge will only use the information obtained to resolve the issue identified in the e-mail. Run The Edge never sells e-mail addresses. You may change or request deletion of your personal information by contacting

Run The Edge will only share your personal information with third parties if:

  • Run The Edge has your consent;
  • Run The Edge determines that it is required to do so by law; such as in response to a court order or subpoena;
  • Run The Edge finds that you are in breach of its terms and conditions or any of its policies or usage guidelines for specific products or services;
  • it is necessary in Run The Edge’s opinion to do so to prevent, investigate, detect or prosecute criminal offenses or attacks on the technical integrity of the Site or Run The Edge’s network;
  • it is necessary in Run The Edge’s opinion to do so to protect the rights, property, or safety of Run The Edge or its employees, the users of its website(s), or the public; or
  • it is necessary to fulfill your product or service order. Run The Edge uses a credit card processing company to process your credit card information as required for your order and to ensure that your transaction is secure. This processing company does not retain, share, store or use your personally identifiable information for any other purposes.

Information about you and your use of the Site may be aggregated with other information collected on the Site or otherwise used in ways that do not personally identify you or constitute personally identifiable information. This type of aggregated or statistical information may be used by us to improve the quality of the Site or for other purposes that we may deem appropriate.


What does Run The Edge do to protect the data I transmit to Run The Edge?

The Site uses industry standard Secure Sockets Layer (SSL) technology to allow for the encryption of personal information such as your name and address, as well as critically sensitive information such as your credit card number. Run The Edge engages a company that is an industry leader in online security and site verification to ensure the security of Run The Edge’s site. Run The Edge’s secure servers protect this information using advanced firewall technology.


What can I do to help make sure the security works correctly?

To help ensure that these measures are effective in preventing unauthorized access to your private information, you should be aware of the security features available to you through your browser. You should use a security-enabled browser to submit your credit card information and other personal information at the Site. Please note: If you do not use a SSL-capable browser, you are at risk for having data intercepted. Run The Edge will not be responsible for any compromise of data that is intercepted due to your use of an unsecured browser.

Most browsers have the ability to notify you if you change between secure and insecure communications, receive invalid site identification information for the site you are communicating with, or send information over an unsecured connection. Run The Edge recommends that you enable these browser functions to help ensure that your communications are secure. You can also monitor the URL of the site you are visiting (secure URLs begin with https:// rather than the normal http://), along with the security symbol of your browser (an open or closed padlock in Netscape or a broken or complete key in Internet Explorer) to help identify when you are communicating with a secure server. You can also view the details of the security certificate of the site to which you are connected. Run The Edge encourages you to use this to check the validity of any site you connect to using secure communications.


Can I Unsubscribe?

Yes. If you choose to stop receiving emails from Run The Edge, please follow the unsubscribe instructions within each email communication or send an email to Run The Edge will not provide or share any mailing lists or other information about you to another company or service for promotional purposes. Any service related emails (to confirm a purchase, etc.) generally do not offer an option to unsubscribe as they are necessary to provide the service you requested.


Privacy Policy changes

If Run The Edge makes changes to any terms or conditions of this Privacy Policy, these changes will be posted on the Site in a timely manner. If Run The Edge decides to change this Privacy Policy, it will post those changes on this Privacy Policy and other places Run The Edge deems appropriate, which may include the Site, for a period of time Run The Edge deems appropriate, so that you are aware of what information Run The Edge collects, how Run The Edge uses it, and under what circumstances, if any, Run The Edge discloses it. Run The Edge reserves the right to modify this Privacy Policy at any time, so please review it frequently. In case of a business transaction in which a portion or all of Run The Edge’s business is acquired, Run The Edge will notify you as described above in this paragraph.



While Run The Edge continues to work hard to protect your personal information, no data transmission over the Internet can be guaranteed to be absolutely secure, and Run The Edge cannot ensure or warrant the security of any information you transmit to Run The Edge. Transmitting personal information is done at your own risk.