Our Story

Co-Founders + Owners | Adam Goucher + Tim Catalano | Our Story | Run The Edge

Join us on an incredible journey through the inspirational story of Run the Edge

The story behind Run the Edge, the trailblazing virtual fitness challenge creator that has captured the hearts, energy and motivation of over 250,000 participants from across the globe.

Run the Edge - About RTE Adam and Tim

Meet The Run-Lovin' Team

Founded by an Olympian & a Psychology Educator

In 2011, Olympian Adam Goucher and educator Tim Catalano teamed up to write the bestselling book Running The Edge.

The book’s mix of personal stories, practical running advice, and motivation to push your own potential made it a bestseller — and pretty soon, Tim and Adam found themselves speaking to audiences all over the country to share the transformational power of running.

Less than three years later, they began producing fitness challenges to help even more people find success, motivation, and fulfillment.

These days, you can find Tim and Adam going head-to-head and racking up miles in the Amerithon challenge… or just hanging around the office in search of snacks.

Taya - Company President | Dog | Run The Edge

Taya — Company Pawsident

Favorite Food: Anything dropped on the floor

Paw Size: 2

Claim to Fame: Ears so big, she can navigate by sonar

Taya is an avid runner who also enjoys a good game of Frisbee. She’s fast, friendly, and a fierce defender of the office from UPS trucks and squirrels. Taya’s important work at Run The Edge includes 1) greeting everyone with a toothy smile followed by a sneeze, and 2) being a reason for the rest of us to go on walks. She’s also participating in the Run The Year 2021 Challenge with her mom and dad.

Olympic Runner Adam Goucher | Co-Founder | Run The Edge

Adam Goucher — Co-Founder

Favorite Food: Chips and salsa

Shoe Size: 10

Claim to Fame: Can injure himself doing just about anything

Adam’s long running career includes multiple national championships at the high school, collegiate, and professional levels. He made the U.S.A. Olympic team in the 5000 Meters in 2000, finishing 11th in the world that year. His lifetime bests include times of 3 minutes, 54 seconds in the mile and 13 minutes, 10 seconds in the 5K.

Adam’s passion for running is tied to his lifelong pursuit of becoming a better husband, father, and friend. As the co-author of Running The Edge and co-founder of Run The Edge, he’s grateful to be able to share what he’s learned with the RTE community.

Psychology Teacher + Co-Founder | Tim Catalano | Run The Edge

Tim Catalano — Co-Founder

Favorite Food: Cookies. Any kind of cookies. Seriously, do you have cookies?

Shoe Size: 8.5

Claim to Fame: His hair style

Tim ran for the storied University of Colorado in both track and cross country, helping push the team to a second-place national finish his senior year.

Post-graduation, he taught high school psychology in the United States, Honduras, and Dubai, and coached teenage runners.

Tim’s background in psychology ensures that every Run The Edge  challenge includes multiple types of internal and external motivation.

Tim's first Ultra-marathon was a 100-mile race in Ohio — and he got hooked. He now runs at least one Ultra every year.

Courtney Hurley SEO SEM Run The Edge Fitness Challenges Bio Pic

Courtney Hurley — Resident SEO + SEM Nerd

Favorite Food: Watermelon! Don't even bother cutting it up, just hand me a spoon!

Shoe Size: 9.5

Claim to Fame: Being a plant based health freak

Courtney went to Bentley University and majored in Marketing. That's where her love for SEO and SEM began! 

After school, she went on to take on SEO + Web Analytics at a digital marketing agency in NY + SF. 

One day her very persuasive sister convinced her to jump ship and head back to Boston to take on the Marketing Department for her wedding rentals business. 

Little did she know, a newfound love for custom building would be born. Fast forward a few months and she would find herself behind the table saw for days on end - and loving it! 

However, all that sawdust led to her craving some serious fresh air - and a love of running (and a new sanity check!) was born. 

Bouncing back to her marketing routes after a couple years wearing dual hats, Courtney's passion for running, SEO, paid advertising, and letting the numbers do the talking is as strong as ever. Just ask our team what happens when you forget a keyword in your header tag!